Sometimes whining pays off.
When Ford unveiled the all-new Bronco in July there was a lot to like for 4×4 enthusiasts, but some of them found something to complain about anyway.
The SUV offers a Sasquatch option that adds features, including front and rear locking axles, an upgraded suspension and 35-inch tires to turn it into an extreme off-roader designed to take on the Jeep Wrangler Rubicon model.
The sold-out Bronco First Edition comes standard with the Sasquatch package.
The catch was that it was only being made available on Broncos equipped with a 10-speed automatic transmission and not its unique 7-speed manual with super-low “crawler” first gear.
It didn’t take long for the topic to light up the Bronco fan forums and social media accounts — and Ford said it was open to suggestions on feature availability from reservations holders.
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Well, this crowdsourced consumer focus group has gotten its way, because Ford has announced that the Sasquatch package can now be ordered on stick-shift trucks, including the entry-level Base trim level.
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Full pricing information has not been released, but the Base Bronco with a 270 hp 2.3-liter turbocharged four-cylinder engine starts at $29,995 (not including delivery), while a customer survey uncovered by fan site Bronco6G.com suggests that the Sasquatch package will be a $5,000 on most models. For comparison, a Wrangler Rubicon with a six-speed manual and 285 hp V6 currently goes for $38,695 before destination fees.
The Jeep’s price could change before you can get your hands on a Base Bronco Sasquatch, however. Ford says it won’t be available until late 2021, while deliveries for the rest of the lineup are expected to begin in June.
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